Facebook mobile traffic to websites was up about 253 percent year-over-year in September 2013; this, according to social media-sharing company Shareaholic, which released data last week.
Findings show that Facebook referral traffic grew a total of 3.84 percentage points from September 2012 to September 2013, with mobile considering nearly a 2-percentage-point growth.
This data comes on the heels of last week's Facebook announcement of third-quarter earnings, which showed mobile ads accounted for 49 percent of its $1.8 billion third-quarter advertising income. This number is up from second quarter's 41 percent.
Last month, Shareaholic published findings that revealed Facebook drove more than 10 percent of overall traffic to publishers. Shareaholic's Danny Wong said site owners can't disregard the obvious.
"Make sure your site is fully optimized for mobile browsing. Let's face it. No one actually enjoys pinching and zooming, or finger dragging, to read or see anything. Your visitors will thank you for it."
you might also like: Guidelines to design a Successful Mobile Friendly Website
No comments:
Post a Comment